
Who is this event for?
This event is designed for professionals responsible for marketing, analytics, and digital growth - for those who want to better understand the full user journey and more effectively connect data with marketing activities.
What will you gain by attending?
You will discover how the synergy between media activation and analytics enables a deeper understanding of users and supports better business decisions. In particular, you will learn:
✔️ How different creative formats translate into data quality and granularity.
✔️ How trends in mobile and analytics technologies are changing the way we reach audiences.
✔️ Where the market is heading and which new functionalities enable a better understanding of “mobile-first” consumer behavior.
Why should you attend?
✔️ Meet experts from Meta, AppsFlyer, and Amplitude in one place - practitioners who actively shape the mobile and analytics landscape every day.
✔️ Gain actionable knowledge - practical strategies, approaches, and tools you can implement immediately within your organization.
✔️ Connect with professionals facing similar business and technology challenges.
✔️ Stay ahead of the competition by exploring emerging trends and technologies before they become market standards.
Don’t miss out - seats are limited!
Register today!

Strategic Partnerships Development Manager | Salestube
Marketing & Growth Consultant with 10+ years of experience in data-driven marketing across Google Ads, DV360, and Meta. I combine strategy, technology, and communication to help businesses grow through personalization, GenAI adoption, and effective execution. Passionate about training teams and building trusted partnerships.

Senior Web Analyst | Salestube
For the past 10 years, she has combined technical expertise with business analytics, turning raw data into strategic recommendations. She specializes in analytics implementations (including GA4, GTM, and Amplitude) and user behavior analysis. She supports marketing and product teams in optimizing conversion and building strong data foundations for key business decisions. She has gained experience across industries such as FinTech, Telco, and E-commerce.

Web Analyst | Salestube
For the past 6 years, he has been developing digital products across web and mobile ecosystems, integrating perspectives from data, marketing, and technology. He specializes in implementing data environments, designing measurement architecture and reporting processes that support business decision-making.

Partner Sales Management Emerging Markets | Amplitude
Holds an MBA in International Marketing and is a senior management executive with over 30 years of experience across technology, digital transformation, and partnership development. His career spans leadership roles at PwC Turkey and Turkcell - where he drove the group's evolution from core telecom to digital services and oversaw a $400M B2B mobile solutions business - followed by nearly a decade at Etisalat Group (now E& Enterprise) in the UAE, leading multiple B2B product units across the region. Now based in Dubai, Ethem serves as a partnership management lead at Amplitude, covering 100 countries across emerging markets.

Regional Lead (CEE & Greece) | Amplitude
For nearly 15 years, he has been working in the field of data analytics, partnering with product and business teams to build data-driven cultures. At Amplitude, he focuses on making modern analytics tools accessible and valuable not only for analysts, but for entire organizations.

Product Analytics Team Lead | Hostinger
With over 14 years of experience across diverse sectors like Mobile Gaming, Healthcare, and Telco, specialize in transforming complex data into a catalyst for business growth. He is a dedicated leader focused on building data-informed environments and mentoring high-performing teams to deliver truly actionable insights. His mission is to bridge the gap between raw numbers and strategic success, ensuring every data point drives a better product decision

Senior CSM | AppsFlyer
Strategic and results-driven leader with over 9 years of experience in digital marketing and mobile attribution. Currently managing a $4M ARR book of business at AppsFlyer, specializing in high-tier Gaming and Subscription-based Enterprise accounts across EMEA.

Head of MobileApp | Modivo Group
Data-driven tech & mobile apps manager with business product orientation, proven achievements, goals, and results. 10+ years of experience specializing in highly competitive verticals, including gaming and e-commerce. Pawel is highly skilled and experienced in performance marketing as well as analytics.

Agency Partnerships Lead (CEE) | Meta
Expert in strategy, digital transformation, B2B and B2C marketing, and innovation. Brings diverse experience gained across multiple areas of the marketing and digital ecosystem, including communication and consulting agencies (Mindshare, Zenith, Publicis Groupe), digital platforms (Meta, NK.pl), industry associations (IAB Poland), as well as business education and advisory organizations (ICAN Institute).
09:00 - 09:30 | Welcome & coffee
09:30 - 10:15 | Salestube session
10:20 - 11:05 | Amplitude session
11:05 - 11:30 | Coffee break
11:30 - 12:15 | AppsFlyer session
12:20 - 13:05 | Meta session
13:05 - 13:45 | Networking
13:45 | Closing